Relish Works
Design Strategy Intern
2020
Overview
Relish Works is an innovation hub exploring the future of the foodservice industry. As the studio’s first intern hire, I worked on interdisciplinary teams to apply human-centered design towards challenges from farm-to-fork. We leveraged corporate partnerships and growth opportunities in new markets to concept, prototype, and launch new businesses.
Relish Works is an innovation hub exploring the future of the foodservice industry. As the studio’s first intern hire, I worked on interdisciplinary teams to apply human-centered design towards challenges from farm-to-fork. We leveraged corporate partnerships and growth opportunities in new markets to concept, prototype, and launch new businesses.
Medically Tailored Meals Pilot
We were approached by a healthcare network to conceptualize a meal program bettering the health of seniors in their communities. Our pilot proposal received $500K in grant funding from the Michigan Health Endowment Fund. My contributions included in-home research, service and experience design, and brand development.
Design Director: Kate Micheels
Project Lead: Stephanie Russell
Design Strategists: Marcus Djuhadi, Kali Lewis, Hannah Sellers
Business Analysts: Tyler Booth, Michael Zhang
Project Lead: Stephanie Russell
Design Strategists: Marcus Djuhadi, Kali Lewis, Hannah Sellers
Business Analysts: Tyler Booth, Michael Zhang
Back of House Website
I established the foundation for a new restaurant technology marketplace. Back of House’s mission is to help operators find best-in-class solutions to their toughest operational challenges. Partnering with another designer, I defined and prototyped end-to-end flows for the MVP. In Summer 2020, the Back of House platform launched in beta.
General Manager: Ryan Redmann
Director of Innovation: Fernando de Buen Lopez
Project Lead: Mara Russo
Product Designers: Marcus Djuhadi, Katie Van Gulick
Director of Innovation: Fernando de Buen Lopez
Project Lead: Mara Russo
Product Designers: Marcus Djuhadi, Katie Van Gulick
Food Focus Report
Over four weeks, I designed a 25-page report on cross-generational consumer eating trends. We created Food Focus to help Gordon Food Service’s leadership diversify their procurement strategy and identify shifts in people’s relationship with food. I also stepped up to support the team with secondary research and content development for the final piece.
Design Director: Kate Micheels
Project Lead: Mara Russo
Design Researcher: Kali Lewis
Communication Designer: Marcus Djuhadi
Project Lead: Mara Russo
Design Researcher: Kali Lewis
Communication Designer: Marcus Djuhadi
